Welcome to Art Shed – The artists candy store
My name is Cindy, and I'm the owner and managing director of Art Shed.
You may have noticed we have had a bit of a glow-up, and we are excited to share our rebranding campaign with you. After 18 years in business, we felt it was time to modernise our brand and bring fresh new energy to our amazing art store.
When we started Art Shed, our vision was to create a space that was more than just a typical art supply store. We wanted to be a haven for artists of all levels, where they could come and be inspired by the endless possibilities of creativity. But as we looked around at other art stores, we couldn't help but wonder - why were they typically small, dark, and gloomy places that looked like they belonged on Diagon Alley?
We wanted to break free from that old-fashioned mould and create a big, bright, joyful and inviting space that encourages customers to unleash their creativity. And with our new tagline, "The artists candy store," we're capturing that sense of wonder and excitement that our customers feel when they enter our store. Just like a kid in a candy store, we hope our customers feel giddy and curious as they browse the shelves of colourful and diverse art supplies.
Our rebranding campaign is all about celebrating the joy of creativity and breaking down the intimidating and sometimes snobby stigma that often surrounds art stores.
In today's high-stress world, art is more important than ever to bring happiness, joy, and mindfulness. That is why Art Shed is committed to providing a space where everyone feels welcome and inspired.
The staff is what makes Art Shed truly special. Their tongue-in-cheek, cheeky vibe brings fun and creativity to every interaction without compromising their professionalism.
Our refreshed website, social media presence, and in-store experience are designed to encourage customers to explore their creativity and break free from the constraints of traditional art. Our shelves are stocked with all the colours of the rainbow, textures, and shapes, making it easy for you to find the perfect art tool to bring your creative vision to life.
At Art Shed, we're more than just an art supply store - we're a community of artists, creators, and dreamers. We would love you to be part of that community too.
We're excited about Art Shed's future and its role in the artistic community. We started this business because we were passionate about art and creativity, and we're still just as passionate today.
We can't wait to see where the next 18 years will take us!
Our brand values:
ENGAGING & HELPFUL: We always give our time & share our passion
WONDER & JOY: We are creative, a little cheeky & believe anything is possible
WARM & WELCOMING: Where everyone feels included and returns with a smile
FEARLESS & FREEDOM: Break the rules!
Visit us at 475 Warrigal Road, Moorabbin, 3189